Five Questions to Ask Before Hiring a Learning Agency

By BCL Team

Choosing the right learning agency is one of the most consequential decisions an L&D leader can make. Ask these five questions to find a true partner, not just a vendor.

1. How Do You Approach Discovery?

A great agency will spend significant time understanding your organization before proposing solutions. If they’re pitching a specific approach in the first meeting, be cautious.

2. What’s Your Instructional Philosophy?

Look for agencies grounded in cognitive and behavioral science, not just trends and technology. The best programs are built on evidence-based principles of how adults actually learn and change behavior.

3. Can You Show Me Measurable Results?

Case studies with specific, quantifiable outcomes tell you more than a portfolio of polished demos. Ask about behavior change, not just learner satisfaction.

4. How Do You Handle Stakeholder Complexity?

Enterprise learning projects involve multiple stakeholders with competing priorities. Your agency should have a proven process for alignment and governance.

5. What Happens After Launch?

The best agencies think beyond delivery to measurement and iteration. Learning is a process, not an event, and your agency should treat it that way.

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